PIM and Business

Increase your annual margin

Get more sales, reduce costs

A Product Information Management (PIM) system allows you to centralize and optimize the management of product information. This not only ensures that your customers always have accurate and up-to-date information on all your products, improving their purchasing decisions, but also reduces management costs.
Automation and streamlined workflows free you from repetitive manual tasks. More efficiency, less waste. The result? A significantly higher annual margin.

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PIM and Marketing

Make your marketing more agile

No more delays in creating catalogs and brochures

How many times have you seen your marketing team blocked because product information was incomplete or disorganized? With a PIM, you can have all information up-to-date, structured, and ready to be used at any time. Reduce the time it takes to produce catalogs, brochures, and promotional materials, and allow your marketing team to focus on creativity, not data management.

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PIM and Products

Customize your products

Tailor-made configurations and personalized offers become reality

Thanks to the centralized inventory and enrichment of all your product information, a PIM allows you to create precise, customized configurations for every client. You can easily combine features, variants, and options, adapting your offer to meet every specific need. This level of customization allows you to respond quickly and accurately to market demands, increasing sales opportunities and customer satisfaction. Turn data into tangible value by offering configurable products designed for every situation.

PIM and Investments

How much does a PIM cost?

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We will analyze elements such as organizational structure, industry sector, operational scale, and product types, also considering the quantity and complexity of categories and content to be managed. This way, we can detail the PIM requirements and accurately estimate the total costs.
Fill out our short form with the key information of your project: we’ll provide you with a tailored quote for free!

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What is a PIM used for?

A PIM is a strategic solution designed to:
  • Increase purchase conversions and customer trust
    by enhancing Customer Experience and information clarity
  • Reduce management costs and time
    by eliminating manual tasks and improving operational efficiency.
A PIM can:
  • Centralize, gather, organize, and enrich in a single platform all product information and media (images, videos, documents), ensuring data is always up-to-date and accurate.
  • Distribute consistent and accurate information and content across all sales channels.
  • Eliminate the proliferation of duplicate data and the scattering of data in diverse sources (Excel, XML, software, etc.).
  • Automate and optimize data flows to and from other business systems, such as ERP, CRM, and B2B, B2C platforms, etc.
  • Optimize product information management processes, centralizing and structuring all data efficiently.

What is a PIM?

Product Information Management (PIM) is management software that acts as the main container for all product-related information, whether physical or digital. It is the single point of reference where you can manage, organize, and enrich all product data in a structured and consistent way.

The PIM enables the organization of product master data and the easy distribution of it among various company departments, to and from all systems and channels, such as B2B portals, B2C e-commerce platforms, CRM, ERP, and many others.

Thanks to the PIM, you can automate data management flows and processes. Quickly and efficiently create catalogs, product sheets, and technical documentation.


What is a DAM?

The DAM (Digital Asset Management) is the main repository for all company digital assets, such as documents, price lists, templates, images, videos, audio files, and much more. It is a complementary component of the PIM, specializing in centralizing the workflows and management processes of files associated with products.

The DAM prevents the proliferation of duplicates or the dispersion of files across various systems (cloud, server, PC, software), ensuring efficiency in cataloging, searching, and using digital assets.


How to integrate a PIM into my processes?

A PIM integrates smoothly and harmoniously into existing business processes and software systems. It is a "non-invasive" and highly customizable solution, designed to read, aggregate, organize, and enrich information from various company sources, then easily distribute it to users and other systems.

The flexibility of the PIM allows for mapping current data management processes and automating procedures, optimizing operational efficiency and minimizing manual intervention.

Thanks to its standard APIs, the PIM interfaces with all systems, both internal and external to the company, ensuring complete integration and seamless data exchange, regardless of the complexity of the technological ecosystem in which it is implemented.


How much does a PIM cost?

To accurately estimate the overall costs, we will examine the company structure, sector, operational scale, and type of products, considering the categories and content to be managed. This initial process, called assessment, ensures accurate and sustainable project planning.

During the assessment:

  • We will map the business processes involved;
  • Analyze integrations and automations with existing systems;
  • Map data flow and connections with other systems;
  • Define the data required to develop connectors;
  • Outline the current state of systems (“As-is”) and the future solution (“To-be”);
  • Define the scope and required resources;
  • Develop a detailed implementation plan with a financial assessment.
In some cases, it may be possible to launch a Proof of Concept (PoC), testing the project's effectiveness on a smaller scale to validate results before proceeding with full PIM industrialization.


How much does it cost NOT to have a PIM?

Not having a Product Information Management (PIM) system can lead to hidden costs and inefficiencies that significantly impact business productivity and profits.

  • Inconsistent data and lack of uniformity
    60% of companies struggle to ensure product information consistency across all sales channels.
  • Time wasted on repetitive tasks
    Marketing and operations teams spend 40% of their time on repetitive tasks related to manual product data management.
  • Difficulty in tracking changes
    50% of companies without a PIM find it challenging to track product data changes.
  • Diverse sources and non-standard data management processes
    Without a PIM, companies often manage data from various sources, such as Excel files, emails, or internal databases, with non-standardized processes. This leads to errors, duplications, and delays in information management.


Want a personalized assessment for your PIM?

Fill out our short form with the key information of your project: we’ll provide you with a tailored quote for free!

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